October 1, 2025
Louis Abate | 3 min read
Insights from the Floor: What We Heard at NRA Show 2025
NRA Show 2025 provided an invaluable opportunity to connect directly with hundreds of foodservice operators. A...
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Louis Abate is the Head of Marketing at Ladle, where he leads brand strategy, demand generation, and go-to-market execution across the company’s portfolio of foodservice technology solutions. With over 15 years of experience spanning early- and mid-stage tech startups, Louis brings deep expertise in building scalable marketing programs that drive pipeline, strengthen brand presence, and align tightly with sales. Prior to joining Ladle, Louis led marketing at RevSure.ai, a revenue intelligence platform, where he developed the company’s core messaging framework, scaled inbound programs, and launched its GTM motion. He also held senior roles at Allego and Nasuni, where he consistently delivered triple-digit growth in lead volume, improved funnel conversion, and ran digital campaigns that supported global expansion. Louis’s expertise includes full-funnel demand generation, ABM/ABX, content and brand strategy, SEO/SEM, product marketing, and sales enablement. A practitioner at heart, he actively explores the use of generative AI and marketing automation to improve campaign performance and team efficiency.Louis resides in the Boston area with his wife and three children.
October 1, 2025
Louis Abate | 3 min read
NRA Show 2025 provided an invaluable opportunity to connect directly with hundreds of foodservice operators. A...
READ MORE »
June 7, 2025 | Franchise Management
Louis Abate | 3 min read
A Field-Driven Approach to Multi-Unit Pizza Ops With over 60 locations across the Midwest, LaRosa’s Pizzeria has built...
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June 3, 2025 | Franchise Management
Louis Abate | 4 min read
For regional brands like Papa Gino’s and D’Angelo’s, operational consistency is critical but difficult to...
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June 19, 2024 | Compliance, Franchise Management
Louis Abate | 5 min read
Even for your most loyal customers, a decision to spend is more than a determination of which location will get their...
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April 24, 2024 | Compliance, Franchise Management
Louis Abate | 6 min read
It’s notoriously challenging to achieve success in the restaurant industry. The figures are sobering: 60 percent of...
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March 25, 2024 | Compliance, Franchise Management
Louis Abate | 7 min read
While restaurant dining was up 6.7% in 2023, margins remained thin, dropping from 10.6% to 9.3%. 67% of restaurants...
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February 27, 2024 | Compliance, Franchise Management
Louis Abate | 6 min read
Anyone who works as a manager or executive at a multi-unit restaurant knows that few tasks take higher priority than...
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January 25, 2024 | Franchise Management
Louis Abate | 5 min read
Brand consistency is the cornerstone of success for any organization seeking success in the crowded and competitive...
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November 28, 2023 | Daily Tasks
Louis Abate | 6 min read
If you were to list your business assets, what would come to mind? You might think of equipment, real estate, or even...
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October 31, 2023
Louis Abate | 7 min read
For any food service business, temperature control isn’t a luxury; it’s mission critical. A single...
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September 13, 2023 | Compliance, Daily Tasks, Franchise Management
Louis Abate | 7 min read
Restaurant management is a complex undertaking, especially when you’re responsible for multiple locations. Efficiency,...
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August 23, 2023 | Compliance, Daily Tasks, Franchise Management
Louis Abate | 6 min read
The human cost of foodborne illnesses is alarming. According to the Centers for Disease Control and Prevention (CDC),...
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